Our Philosophy on retouching
When it comes to retouching, we stay true to you. Our goal? To highlight you—your natural you and everything that makes you unique. Instead of chasing a super airbrushed, fake vibe, we focus on light, thoughtful edits that bring out your best features while keeping you looking like yourself—just the most confident, glowing version.
We’ll take care of the little things—blemishes, bruises, scrapes—because life happens, and those aren’t a permanent part of who you are. We’ll also soften wrinkles, brighten under-eyes, and whiten teeth if needed—because who doesn’t love a little extra glow? And hey, not all editing is bad—it’s all about doing it with care and keeping things authentic.
And it’s not always about you. There might be things in the background, people on the beach or an upside down hemline. We look for things in the image that take away the focus on you and we clean those up, because in the end it really is about you.
Here is a good example when we talk about looking holistically at the image and where we apply our retouching skills. As you can see the big thing we took out are the two cars, if you look closely, we also exchanged the blue trashcan with something more subtle. Lessened the blown out part of her dress and gave it a bit more pop. There are some other subtleties that we took our, enhanced or lessened, but we won't tell you about them.


Here are some more before and after examples
of what we consider retouching
Unretouched
REtouched







